ABOUT MY CLIENT’S COMPANY:

ePaw is a family-owned company that specializes in eco-friendly, sustainable pet products.

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PROJECT:

Create an amazing tagline that illuminates the ePaw brand.

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THE FINISHED RESULT:

Creating sustainable, eco-friendly pet products with endless PAW-sibilities!

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EPAW mock-up website:

Check out the ePaw mock-up website! It’s not the official ePaw website, but it sure is cute! I created the ePaw mock-up website for the ePaw Owner to view the ePaw tagline and Brand Story in a more “natural setting”— so she could get into the flow and zen mode of the ePaw brand.

In the ePaw mock-up website, you can view the ePaw:

• TAGLINE

• BRAND STORY

UPWORK REVIEW: BRAND STORY/COPYWRITING

ePaw Brand Story

⭐️ PROJECT DESCRIPTION:

Write a custom Brand Story for ePaw--- A sustainable, eco-friendly pet product company.

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⭐️ ABOUT MY CLIENT’S COMPANY:

ePaw is a family-owned company that specializes in eco-friendly, sustainable pet products.

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⭐️ MAIN OBJECTIVE/GOAL FOR THIS PROJECT: 

ePaw is an emerging brand that needed to develop a clear identity and branding. A polished, professional brand identity/ brand story will establish the overall tone/voice, increase brand awareness and attract more customers to the owner’s business. Having a strong brand identity builds trust and credibility with the owner’s customers and future business partnerships. 

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⭐️ RESULTS— PROJECT SUCCESS!

My Client was extremely happy with the Brand Story I wrote for her. 💯💯💯 And she was thrilled about the “something extra” that I provided!— See below for details on that!

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⭐️ So you can get a sense of my work ethic and writing style, I took this project to THE NEXT LEVEL and went above and beyond my Client’s expectations.

➡️ In addition to writing her Brand Story, I also created a mini “mock-up” WEBSITE for my Client, so she would be able to see how the copy would flow. My Client did not request this, nor was it part of the job requirement--- I just did this on my own because I know my Clients, like yourself, always like seeing their brand COME TO LIFE! PLEASE NOTE: This is a mock-up website designed only for layout purposes and to show the flow of the copy. This is not the official website for ePaw.

GRAMMARLY REPORT

GRAMMARLY REPORT